What do you think of Best Western's new logo?
(http://www.adweek.com/files/imagecache/node-detail/news_article/best-western-logo-change-hed-2015.jpg)
http://www.adweek.com/news/advertising-branding/does-best-westerns-new-logo-approach-accomplish-its-goal-freshening-brand-167385
Quote from: Zayre88 on October 14, 2015, 08:35:57 PM
What do you think of Best Western's new logo?
(http://www.adweek.com/files/imagecache/node-detail/news_article/best-western-logo-change-hed-2015.jpg)
http://www.adweek.com/news/advertising-branding/does-best-westerns-new-logo-approach-accomplish-its-goal-freshening-brand-167385
Looks like they've did away with any crown motif for the first time in my life.
Quote from: Zayre88 on October 14, 2015, 08:35:57 PM
What do you think of Best Western's new logo?
This is what I think of it.
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Here's the Logopedia page for Best Western:
http://logos.wikia.com/wiki/Best_Western
It's the first time the logo has had no crown since before 1962.
B ig
W hoop
;D
The BW icon is very strange, looks like a pill... a logo made for a pharmaceutical company...
I would have kept the crown.....
Quote from: Zayre88 on October 15, 2015, 06:20:35 PM
The BW icon is very strange, looks like a pill... a logo made for a pharmaceutical company...
I would have kept the crown.....
Does this mean Best Western is preparing to enter the medical business?
Very generic.
Quote from: Ameskid on October 21, 2015, 02:46:57 AM
Very generic.
I agree. They should've designed a better logo, which incorporates a crown into its design motif. They missed their mark on this one.
Is there a Worst Eastern motel?
(I was going to nominate one in Michigan but apparently it burned down
a couple of years ago)
Quote from: TheFugitive on October 21, 2015, 01:50:35 PM
Is there a Worst Eastern motel?
(I was going to nominate one in Michigan but apparently it burned down
a couple of years ago)
There's the Second Best Western and Worst Western hotels in a few episodes of "The Simpsons".
(http://freesmileyface.net/smiley/signs/no1.gif)
Quote from: busman_49 on November 01, 2015, 09:24:18 PM
(http://freesmileyface.net/smiley/signs/no1.gif)
The "Best Western Fail" is my nickname for this new logo.
Quote from: Zayre88 on October 14, 2015, 08:35:57 PM
What do you think of Best Western's new logo?
(http://www.adweek.com/files/imagecache/node-detail/news_article/best-western-logo-change-hed-2015.jpg)
http://www.adweek.com/news/advertising-branding/does-best-westerns-new-logo-approach-accomplish-its-goal-freshening-brand-167385
UGLY...Very very ugly...BW...it could stand for anything...
Quote from: ShopKoFan on October 22, 2015, 02:51:38 PM
Quote from: TheFugitive on October 21, 2015, 01:50:35 PM
Is there a Worst Eastern motel?
(I was going to nominate one in Michigan but apparently it burned down
a couple of years ago)
There's the Second Best Western and Worst Western hotels in a few episodes of "The Simpsons".
Simpsons do make fun of stores...one time they had a gun store called Blood,Bath and Beyond. And Wall Mart, Art gallery...and then they need to get something to get rid of rats which was called 'PEST BYE'
Oh, come in BW..Make it at least a Little similar shaped so you can reuse every single sign you ever made..
BW = Big Whoop
Quote from: Patrick Boots CEC on March 27, 2016, 08:27:17 AM
Oh, come in BW..Make it at least a Little similar shaped so you can reuse every single sign you ever made..
I'd suspect that they can make it fit within the existing sign shape/size, just without the border line going around it?
(http://c5.staticflickr.com/2/1527/25496131724_173e95ef9d.jpg)
My question about the new logo:
BW = But Why? :D
Quote from: Zayre88 on March 28, 2016, 04:23:45 PM
(http://c5.staticflickr.com/2/1527/25496131724_173e95ef9d.jpg)
Now that doesn't look TOO bad.
Quote from: busman_49 on May 06, 2016, 01:15:03 PM
Quote from: Zayre88 on March 28, 2016, 04:23:45 PM
(http://c5.staticflickr.com/2/1527/25496131724_173e95ef9d.jpg)
Now that doesn't look TOO bad.
I most certainly agree.
Yeah, that's actually good. They can just replace the pylon on the old sign instead of making a brand new one and then a labelscar from the older one. But that doesn't sound too bad lol
Inspired by other classic or classic-inspired logos for other brands (Pizza Hut Burger King, ABC, etc.)
My idea for what a logo for a classic Best Western hotel format would look like:
(https://images-wixmp-ed30a86b8c4ca887773594c2.wixmp.com/f/bfa768f6-e4e2-43dc-b58b-2168af9c0236/df4734l-e75f819d-8408-4c59-b00d-0d22bcce0b82.jpg?token=eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9.eyJzdWIiOiJ1cm46YXBwOjdlMGQxODg5ODIyNjQzNzNhNWYwZDQxNWVhMGQyNmUwIiwiaXNzIjoidXJuOmFwcDo3ZTBkMTg4OTgyMjY0MzczYTVmMGQ0MTVlYTBkMjZlMCIsIm9iaiI6W1t7InBhdGgiOiJcL2ZcL2JmYTc2OGY2LWU0ZTItNDNkYy1iNThiLTIxNjhhZjljMDIzNlwvZGY0NzM0bC1lNzVmODE5ZC04NDA4LTRjNTktYjAwZC0wZDIyYmNjZTBiODIuanBnIn1dXSwiYXVkIjpbInVybjpzZXJ2aWNlOmZpbGUuZG93bmxvYWQiXX0.v7ywlm5xEUMAnpPefEmQ0TTmwq02EFi1kBKr2Ya9sks)